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Solutions

From data governance to user journey analysis, the breadth of our services—and expertise—is unique. And because your business has distinct challenges and goals, we offer them as standalone solutions or as part of our Outcome Engine. That’s how we achieve the greatest impact and growth in our relentless pursuit of tangible, incremental gains.

Media Mix Modeling

Media Mix Modeling

Redefining media mix modeling, our tailored solutions leverage industry data and diverse technologies to deliver impactful results. Our expertise empowers businesses to optimize marketing efforts, uncover new insights, and drive measurable growth.

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Data Discovery and Strategy

Bold decisions demand complete visibility into the assets that support your business initiatives. Our analysis of your sources, pipelines, definitions, gaps, and transformations makes it easy to put data at the heart of every decision, revealing a 360° view of the information at your fingertips.

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Measurement Strategy

Overwhelmed by data? Using our extensive experience in analytics and reporting—as well as our unparalleled strategic capabilities—we establish a measurement plan that empowers you to focus on KPIs that reveal your true progress towards your targets, not the metrics that don’t.

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Data Platforms and Marketing Technology

You need to understand your audience. To do that, you first need a MarTech stack that allows you not only to deliver the right message to the right person at the right time, but collect pre- and post-click data in a way that allows you to learn, optimize, and iterate. Fortunately, this is one of things we do best.

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Integrated Business Intelligence

Using a blend of creative thinking and computational power, our team takes a scientific approach to growing your business with the right customer base—uncovering new relationships within your data to unlock value that would otherwise sit idle. We then implement these discoveries in the real world.

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Customer-Centric Analysis

Customer data is a potent force, but only if you’re able to extract patterns from it. We document and model your first- and second-party data, pipe it into best-in-class business intelligence platforms and statistical modeling software, and use the resulting insights to supercharge your outreach tactics.

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Media and Market-Centric Analysis

Your business and your customers don’t exist in isolation: they inhabit a space shaped and contorted by myriad external forces. That’s why we combine second- and third-party data in unified reporting solutions that rapidly uncover the true performance of your activities in the real world.

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Conversion Rate Optimization

You’ve spent time, money, and effort to get people to your website. Now it’s time to transform your visitors into customers with conversion rate optimization (CRO). Data-driven testing and optimization will drive ongoing gains—and reveal valuable insights into multiple aspects of your business.

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The Outcome Engine

So, what happens when it all comes together? Your data will not only inform and justify decisions, but power short-term and long-term strategies, reveal truths about your business, and—ultimately—drive incremental gains and measurable organizational growth.

(And it’s a virtuous circle, so it starts over again in the next iteration…)

Ready to get started?

We can help you create transformational change if your data has become an afterthought, untapped resource, or decision-making blind spot—and it all starts with a friendly chat. Let’s get started!